Timex - A Walk through History

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The origins of Timex will take you to Naugatuck Valley in Connecticut, which is also known as the Switzerland of America generally because of the high precision and perfect potential that have been produced in this region. In 1850, Waterbury Clock launched a wrist watch which was within the reach of the American working class, and met with instant success. The watches were still of impeccable potential and stylishly designed; however, instead of costly casings and dials, they were straightforward consisting of stamped brass movements which were possible to be marketed at low-cost due mass production.

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The success of this innovation prompted the company (Waterbury Clock) to produce yet other first in 1880, i.e. The first low cost mechanical watch which was once again a runaway success. In fact, records show that this watch sold more than any other company in the world did. This watch became so favorite that demands for it came from Europe, Africa, North America and even Japan. At that time, Timex was still unknown to the world. The year 1900 saw other great innovation, which (like its predecessors) sold more than the wildest anticipation of its manufacturers: the Yankee pocket watch, which sold at that time more than 40 million pieces worldwide.

Timex Pocket Watch

In 1930, the Waterbury Clock reached its peak and looked like it was going down. It was at this time they signed a very unusual contract with the world notable and hugely favorite Walt Disney Productions for a extra type of promotional watch with Disney characters on it. This decision of the would-be Timex was excellent, as it turned the company colse to and it re-established it among the leaders of watch business of the world. The Disney watches would stay on the top of the best-sellers for more than six decades, a feat that has yet to be accomplished by any other watch.

Timex - A Walk through History

In 1940, when Wwii was underway, the company was renamed as Us Time Company, and dedicated itself to manufacturing tool for the war such as timed artillery, anti-aircraft machinery, and others with the same precision and impeccable potential they dedicated to their watches over the past eight decades. In 1950, the Us Time became known as Timex; this is the name this company has been using ever since. This same year, the company launched a wonderfully economical, yet exceptionally efficient, mechanical mass-produced wrist watch.

Thanks to their wealth of touch earned during the Wwii yield of high precision artillery, this watch's most distinguished attributes were passing the sizable torture tests it was subjected to. This contributed to advertisement campaigns, which boosted its sales right through the roof. Citizen were encouraged to recommend how they wanted this watch to be tested, and after every test the watch was still ticking.

Today, Timex is still a leader in technology with the unmatched yet Indiglo light, which gives the watch the appearance of the having light on all the time (though in reality, it isn't). This is possible with the help of a sophisticated course where a hologram type material is infused into the dial of the analogue and digital watches alike.

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